essay-question-30

the marketing communications mix consists of six major modes of communication and that every brand contact delivers an impression that can strengthen, or weaken, a customer’s view of the company.

Select a company/ brand you like or buy and see if its messages are consistent across the following major modes of media: advertising, sales promotion, public relations, and events and experiences. (before you work, plz tell me what company or brand you wanna pick)

the answer only need 350-400 words will be fine.

 

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