“The bottom of the pyramid markets are important even if they have been largely ignored by international marketers”. This is an idea expressed by C.K. Prahalad and referenced in your text book. Take a stand either agreeing with the statement or disagreeing. Give your rationale for your position (choose only one position, do not agree with both). Give relevant examples from international marketing to support your argument.

No more than 230 words and use since word and good sentent

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